How long would it take to drive to the moon? Do leprechauns create rainbows? Can cars drive themselves? These are exactly the questions LEGO’s new “Explained with LEGO Bricks” series is aiming to answer with a brand new educational show that mixes live-action and stop-motion animated comedy.
Produced in-house at our Margate production studio, the series aim is to use the fun of LEGO to engage kids and families in various topics and encourage them to learn more. LEGO launched a dedicated YouTube Kids channel in October for everything science, technology and nature related: LEGO Discover. The channels community has already grown to tens of thousands of subscribers and has generated more than 20 million views in less than two months.
If you read our blog regularly you’ll know we’re a studio full of LEGO geeks, so we were delighted to work again with the LEGO team and help create this new dynamic show format. With scripts in-hand, our model team delved into our collection of 100,000 bricks in order to create seventeen sets each containing thousands of bricks.
All live-action content was filmed with the wonderful presenter Samantha Dorrance on our shiny new infinity curve. The stop-motion sequences were then animated across two rigs in our animation studio. We then finished things up in our edit-suite with the post production for the series.
A+C Director Dan Richards who directed the series said “It’s been a dream to work with LEGO to create a series which the 8 year old in me would have loved to watch. Creating the stop-frame LEGO scenes were lots of fun for the whole team and it was an exciting new experience to direct a presenter instead of puppets!”
You can checkout the first two episode below then head over to LEGO Discover to find out more : youtube.com/LEGOdiscover
Watch this space for more episodes…
Also published on Medium.